Based in Cwmbran, South Wales, we are a long-established family firm. It was Arthur Peterson who, in the 1920s, founded what was then a building company. Later he was joined by his son Virgil and, eventually, daughter-in-law Olive. By now the business had widened to accomodate funeral services and it was Virgil who ultimately decided the two enterprises should be run as seperate businesses; thus V A Peterson Funeral Service was born. In 1959 we moved into Woodside House. Set in six acres of parkland, it was ideal for the company, an oasis of calm away from the busy road and the bustle of the new town springing up all around. Virgil died in 1970 and his wife, Olive, who had ably balanced the demands of their expanding business with bringing up her family, supported her sons, Bryn and Clive Peterson, whose wish was that the family name should continue to be a watchword for quality and care in Cwmbran and surrounding areas. Clive's son David joined the company in 1984. All three hold Diplomas in Funeral Directing (Dip.FD) and are Members of the British Institute of Funeral Directors (MBIFD).

We have served our community through four generations, during which time we have seen many changes. But one thing never changes - the loss of a loved one. It affects us all in different ways and we will all require varying degrees of support from family and friends - and the funeral director, whose role must be to ease the burden and give peace of mind.

V A Peterson remains an independent family-orientated firm and we are secure in the knowledge that we can provide the care, compassion and skills necessary to support and guide families through this highly emotional and difficult time. At the heart of our business is the certainty that we offer a high-quality, first-class personal service which, above all, acknowledges the individual needs and requirements of our clients.